Then & Now
In this introduction to Baudrillard, I look at his thought as it developed from a Marxist framework in Symbolic Exchange and death through to his hyperreal postmodern period exemplified in Simulacra and Simulation. I take an in-depth look at a number of his concepts.
First I look at sign-value, which he argued must supplement Marx’s framework of use-value and exchange-value. He then takes this central concept forward arguing that copies of the real – simulacra – became increasingly detached from reality, referencing themselves more than the real and so developing a hyperreality. Postmodernity directs social life through code and simulation.
Finally, I look at the concept of Symbolic Exchange; a basis for revolutionary thought that is meant to emphasize social life, ritual, gift-giving, energy expenditure, and neo-aristocratic values. In doing this, Baudrillard hopes to escape from the ‘law of value’, utilitarian logic, and dialectic history typical in much modern thought.
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Sources (in recommended reading order):
Stanford Encyclopaedia, Baudrillard, https://plato.stanford.edu/entries/baudrillard/
Douglas Kellner, Jean Baudrillard: From Marxism to Postmodernism and Beyond
Richard J. Lane, Jean Baudrillard (Routledge Critical Thinkers)
Cuck Philosophy, American Psycho, Baudrillard and the Postmodern Condition, https://www.youtube.com/watch?v=RJfurfb5_kw&t=98s
Jean Baudrillard, Symbolic Exchange and Death
Jean Baudrillard, Simulacra and Simulation
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After PostModernism and Baudrillard the next step is metaphysics, a vital mysticism of
Respectful Oneness.
🏆best video seen in a while! Thank you for your work.
Ironically one of the best edited and produced videos is precisely the one that explains Baudrillard's theory which criticizes this type of culture. However, good job 👍
5:55 "Post WW2 France was undergoing a consumer revolution, washing machines were everywhere" and so on. Not so. Food was scarce until 1955 or so.
Incredible!
This is too much babble to say – women shouldnt left the houses, not getting the vote, people should respect the Earth, each others, and they had better not have taken that apple from that garden…
Whats the opening synth track?
Is this ugly ear-rape rainbow beetween clips really necessary?!
It's so stupid and annoying!
I am here!
How do you know when you're liberated? And what do we do after?
I still feel so stuck in this profit driven & abstract society.
And learning about all this postmodern theory (I think, anyway) is very useful, but it also makes me feel lost. Where does one go after realizing this is what society is? Are we expected to live in cognitive dissonance and just continue living & working in this hyper real society? The notion that hyperreality engulfs culture and the narratives we tell ourselves will continue to ruminate in the back of our minds until we, as a society, come together and change something. Is change even possible though? I dont see mass media going anyway ever.
But how many people actually care? Ask anyone on the street, or your co-workers, or family members what their opinion is on this subject and they wont care because they work a 9-5 job and just want to spend time mentally discharging with family, friends, video games, drugs porn etc etc after a difficult work week.
So yeah… What happens now? Or is that a futile question?
0:30
Imagine being stuck in a actual hell simulation. It's almost to horrible to contemplate.
>when you critique any of this to a marxist:
"no, that's not marxism. marxism isnt real/isnt promoted by anyone"
There is no Code
Sure but… we are not all clones.Reptilian neuralink cyborgs are different than actual persons who don’t care about these juvenile consumptions. Besides, it’s a Dream Universe, so no thing actually Is
Mind twisting is certainly a word that comes to mind
There was no "real" self to lose&no system(s)to either conform or rebel against.So fuck it!kick back kiddies&enjoy the parlour games&intellectual apologia.Just remember -the future ain't what it used to be!…Recoup the recuperation.Death to Big Daddy Mainframe.Inc©®™.
Wonderful video. Thank you.
Sign value has evolved to virtue signaling value
One of the only remarkable philosophers of the latter half of the 20th century