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What is Semiotics? A short film by Creative Semiotics



Chris Arning

Semiotics is about the study of meaning. This short film is intended to be a light hearted description of semiotic principles and how it helps us better understand how meaning is constructed. For a more in depth understanding of how semiotics is applied to brands, please visit my spanking new website on the following URL:
www.creativesemiotics.co.uk (Film Shot and Edited by Graham Tilley) .(tagsToTranslate)Semiotics (Field Of Study)(t)Creative Semiotics(t)Marketing (Industry)(t)Marketing Communications (Organization Sector)(t)Branding Agency (Industry)

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