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Why Do Marvel’s Movies Look Kind of Ugly? (video essay)



I really like the movies Marvel Studios makes, but I really wish they would improve their color grading.

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Featuring footage from:
Side by Side http://amzn.to/2jgb3Xm
Iron Man
Iron Man 2
Iron Man 3
Thor
Thor: The Dark World
The Avengers
Avengers: Age of Ultron
Captain America: Th First Avenger
Captain America: The Winter Soldier
Captain America: Civil War
Guardians of the Galaxy
Ant-Man
Doctor Strange
Mad Max: Fury Road
Jupiter Ascending
Spotlight
Sicario
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43 thoughts on “Why Do Marvel’s Movies Look Kind of Ugly? (video essay)
  1. I think marvel should put more attention on the contrasts in their movies, however, I think if they would put too much contrast it simply would be too much. Also the way you edited the scenes it looked kinda yellow. Id rather lean towards a more pink/red color, but most importantly it shouldn't be too much.

  2. Counter-point: Marvel used a more muted palette to convince the average movie-goer that what they're watching is real. Once they acquired a huge following they went balls-to-the-wall with colours.

  3. My problem is might not be of the color grading but about the CGI.
    The CGI looks very washed out and the textures lack detail.
    It's a similar effect that certain anti-aliasing methods(like TAA ,FXAA,TSAA and FXAA) causes in video games.
    I don't know if it is the resolution the CGI is being rendered at or if it is just the color grading that causes it.

  4. This is an increasingly ongoing issue that shows no signs of getting better. With the soul exception of the Guardians, film, the MCU is so flat looking its depressing. They are all glorified TV episodes. Even the films praised as being "colorful" like Ragnarok and BP are still visually stale. There is no depth or texture or nuance to any of the visuals. It's also flat, bright lighting or colors so vibrant it just looks ugly and garish (looking at you, Ragnarok).

  5. I think an overlooked reason for this is that Marvel know that half their viewers are watching these films on less than stellar screens – phones, shitty TV's, computers. It's a very safe color grade, built to survive translation errors.

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